Maybe I’m a broken record here but let’s be honest things have changed and it’s not you, it’s me. When I was using the Blogger format, blogging was quick and easy. Say what you want to say throw in some photos and links and hit publish. Stats were fantastic, page rank was high, it was a field of rainbows and sunflowers. Now that I’m in the land of WordPress, blogging takes a LOT more time. There is word count, watermarking and editing photos, SEO, keywords, stats and frankly it’s just time consuming. There is so much more seduction before the big finish.
One blogger asked the question? “Should we be writing shorter blog posts?” The simple answer is no because the search engines can’t handle it. They wouldn’t give us a proper ranking now would they?
These six enticing social platforms have stepped in and sucked up a lot of my day.
1.) Google + – Build it and they will come. It’s been a slow process but with all of the Facebook changes Google plus is looking more and more inviting. Who’s heading the Google Plus pack? Blogger + Holly Homer. In case you don’t know that plus sign will link to that person in Google plus. You can find me + Pamela M. Kramer and you can find my blog page + A Renaissance Woman. Most people don’t want another social platform to learn and who can blame them? However, if you aren’t using it yet you will be and why should you? Because Google likes it’s own products and therefore shows preference to Google plus in their search engine. I could go on and on but that would be another blog post. Let me give you a quick pro and con.
Pros: Search Engine goodness, iPhone and iPad apps are easy to use.
Cons: Baby Sitting your pages my manually putting in your own posts. The only one that gets a feed are those that are on the Blogger platform. They get a direct feed into their Google Plus page. All the other apps haven’t caught up to offering Google Plus as a share option yet. The “Business Pages” are not as easy to use with iPad and iPhone.
2.) Facebook – Oh Facebook! I get to talk to my real life friends on Facebook, plan events and there is a lot of interaction. There I can talk to my church family, my real family, my close friends, my gym friends from the YMCA and CrossFit. There are a few local bloggers that I interact with there too. There are a lot of groups but they are hard to keep up with because of all the updates.
Pros: Real interaction – I’m not waiting for someone to comment on my blog. I can get immediate answers to questions that I might have.
Cons: Fan Pages are nearly not worth having. The numbers are really low and you can try and track text updates, visual updates, links in the status, links in the comments and more. It’s getting harder and harder to get interactions with your fans because they don’t see your updates. Let us not forget the 20% text rule on your cover page. Some features are still not available on iPhone and iPad but it’s coming along.
3.) Instagram – I LOVE instagram because I enjoy photos and sharing photos and it’s a quick like and quick responses.
Pros: Fun interaction, photo a day challenges to give you a wider audience, capturing moments of your life to share and you don’t worry about SEO or 300 plus words. It’s fast. Works great on iPad and iPhone.
Cons: Photo editing and watermarking are extra steps but really it doesn’t take that much longer. The iPad app doesn’t allow you to Tweet share a photo like you can with the iPhone app. The spammers are in full force! It’s harder to fight the spam.
4.) Pinterest – Fun! It’s like visual candy. So easy to use and share!
Pros: You can organize your brain on a board. I love it. I can save anything I want and believe me I do. It’s so much fun for people share your pins. It’s like a really nice neighborhood with friendly neighbors.
Cons: A little more time consuming to find a pin you like and then go to the original source to pin to your own board. I don’t generally repin because of viruses that my Norton Virus copy has caught, porn sites that have also been caught so if you are on my boards I go to the source or upload it myself. The follow back is a bit confusing. You can follow the person and not all of their boards but I’m not sure how that counts as far as number of followers?
5.) Vine – Party in 6 seconds. OK the first Vine video I saw didn’t really do anything for me. It was an opening of some fashion store so I blew it off but there was some chain of events that lead me to not only download the app but connect with Mama Kat. She makes me laugh so hard and that was it. I was hooked in 6 seconds.
Pros: It’s the same name as your Twitter account. It’s 6 seconds, easy to share. It’s easier than trying to catch that perfect photo and faster than having to upload a full length video to YouTube.
Cons: You can’t always get what you want as far as the footage, it doesn’t always load and you can’t share other people’s videos. Also there is not direct link to share to your account. You just have to find people.
6.) Twitter – 14o characters, short and sweet. Still a valuable player in the land of social media.
Pros: 140 characters, easy to share other articles with a retweet, easy list builder, you can respond quickly and easily
Cons: Lots of members have automated their feeds and there is a lot less real conversation. Twitter parties have more interaction with live users but the timing can be tough because it doesn’t work for everyone. You are limited to 140 characters, other followers might get annoyed with your tweets from the party and turn you off.
Regardless of all the cons combined it’s still less time than a blog post. It’s easier to use and there is a lot less work. Type -A Parent had asked about the title of “Mommy or Daddy” blogger and that lead to the title of Digital Influencer. But wait it gets better, there was the title Social Influencer and those are folks that don’t have blogs they just use all these quick easy platforms as their voice. Interesting. Where is the future of blogging going then?
Are you familiar with the WordPress plugin Broken Link checker? If not is just scrapes your content for broken links. I’ve got a good 5 years or more worth of content on this blog. What does that mean? It means I get broken links nearly every day! Why? Because when I was linking to other bloggers five years ago that was great for link backs. Now, they are gone and they keep leaving! They either move to another platform and don’t use the 301 redirects or they change their blog all together and start over with another name. There are a number of reasons why these links are broken but those are the main ones that I have found. Many bloggers have left the scene.
So why do I keep blogging? Because I have knowledge to share with you. I am first and foremost a teacher and I think that is why I am still here. I am continuing to hone my craft. There is still more to teach and share and although those social platforms are quick and easy I still need a larger platform to say what I need to say. What do you think are you getting distracted too? Is blogging becoming more time consuming for you as well? Pros or Cons? Leave me your thoughts.
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